The evolution of color gemstones as a highly desirable component of Haute Couture jewelry maybe the most compelling reason for the promotion of Art Jewelry. Traditionally, the highest value has been placed on diamonds, ruby, emeralds and sapphire as the most valuable and collectible gemstones. All other color gemstones were distant seconds. Both the steep rise in prices of those four gemstones types and the advent of laboratory-made diamonds contributed to value escalation of other natural and color gemstones. Over the last few decades, the more humdrum manner of setting precious stones to jewelry gave way to the more artistic and flamboyant styles of Art Jewelry as championed by internationally-recognized master jewelry artists and pioneers like Wallace Chan, Cindy Chao and Anna Hu. Their more imaginative, creative and colorful versions of art as jewelry and jewelry as art made it at times unnecessary to use the most expensive center gemstone in the design of any high fashion jewelry. The design of the setting became a more colorful and visually stunning art by itself. This art jewelry’s high art, in the hands of suitable artists, becomes an ever-increasing component to its valuation. Just think about the priceless masterwork oil paintings created with negligent costs of canvas and paints. Therefore, it is entirely conceivable that the value of the jewelry art may exceed significantly the value of the gem and materials.
Art Jewelry, as we choose to define it, has the ability to revolutionize the world of high fashion. This new world is where high art jewelry enhances high fashion; and haute couture fashion rises to new levels because of Art Jewelry. And the escalating value of color gemstones is here to stay. They simply make the world of high fashion just more colorful, more impactful and simply more beautiful than ever before!
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