The evolution of color gemstones as a highly desirable component of Haute Couture jewelry maybe the most compelling reason for the promotion of Art Jewelry. Traditionally, the highest value has been placed on diamonds, ruby, emeralds and sapphire as the most valuable and collectible gemstones. All other color gemstones were distant seconds. Both the steep rise in prices of those four gemstones types and the advent of laboratory-made diamonds contributed to value escalation of other natural and color gemstones. Over the last few decades, the more humdrum manner of setting precious stones to jewelry gave way to the more artistic and flamboyant styles of Art Jewelry as championed by internationally-recognized master jewelry artists and pioneers like Wallace Chan, Cindy Chao and Anna Hu. Their more imaginative, creative and colorful versions of art as jewelry and jewelry as art made it at times unnecessary to use the most expensive center gemstone in the design of any high fashion jewelry. The design of the setting became a more colorful and visually stunning art by itself. This art jewelry’s high art, in the hands of suitable artists, becomes an ever-increasing component to its valuation. Just think about the priceless masterwork oil paintings created with negligent costs of canvas and paints. Therefore, it is entirely conceivable that the value of the jewelry art may exceed significantly the value of the gem and materials.
Art Jewelry, as we choose to define it, has the ability to revolutionize the world of high fashion. This new world is where high art jewelry enhances high fashion; and haute couture fashion rises to new levels because of Art Jewelry. And the escalating value of color gemstones is here to stay. They simply make the world of high fashion just more colorful, more impactful and simply more beautiful than ever before!
Although jewelry has been made historically with artistic intentions, the current ascent of colored gems and the use of valuable materials other than gold to make such jewelry demand that the industry redefine what Art Jewelry truly means. While we have always appreciated and accepted that valuable fine art has never been defined by the monetary value of the material components of that artwork. It has now become necessary to recognize the new and contemporary class of Art Jewelry --- jewelry that is de facto valuable fine art because its market value goes beyond the value of gold and its precious stones. Currently, the Art Jewelry maker’s intent has changed profoundly by creating jewelry that is just attractive and expensive fashion wear. These pieces Art Jewelry are created by the artist as one-of-a-kind collectables with profound purpose and remarkable creative and artistic intent.
I am convinced that jewelry buyers are tired of precious gemstones encircled by diamonds and set in varying arrays of gold. When one visits jewelry trade shows, domestic or international, with hundreds of wholesalers exhibiting their specimens, it is impossible to find anything special, artistic, creative or unique. So Vivid Gems International is committed to continue to promote Art Jewelry: where jewelry can really be fine art and valuable fine art can indeed be jewelry too!

Throughout human history, jewelry has always been used as embellishment for high fashion. There is little to suggest that humans adorning their bodies with fashion wear and jewelry would be wearing fine art.
At the present time, it seems that most of the artists making Art Jewelry worthy of museum exhibition are Chinese, namely, Wallace Chan, Cindy Chau, Anna Hu and Edmond Chin. At contemporary gem and jewelry trade shows worldwide, Vivid Gems International has discovered some selective works that do qualify as Art Jewelry, but obviously not recognized as a category at this time.
Creating Art Jewelry goes beyond making valuable physical adornment that are precious and wearable. The artist has to go beyond good workmanship to produce something sparkling and beautiful. The Art Jewelry artists have to create unique works that are indeed collectible for ages to come. The opportunity for the owner to use these works as wearable art on rare occasions is just the “icing on the cake”.
Therefore, a collector buying Art Jewelry must have a different perspective that those buying fine jewelry for high fashion wear. It is a statement of that collector must have appreciation for artistry, culture and spirituality which allows him or her to wear it as Art Jewelry as a new addition to high fashion.

By the nature of its uniqueness and rarity, It is almost impossible to buy such artworks in retail stores or through jewelry auctions. Retail stores trade in jewelry with higher sales velocity; it is not practical for them to invest in unique items and then suffer a lengthy wait to sell these rare items suitable only the rare customer. Highly complex and rare Art Jewelry are difficult to sell through auctions because the brief descriptions and photos used by auctioneers make it impossible to appreciate such complex artworks.
Vivid Gems International is a unique company interested in the promotion of Art Jewelry, especially those made by a small group of worthy artists. Our President and Director, Alyssa Law, owns a worthy personal collection that is not for sale. However, interested buyers or collectors are welcome to contact us; we are able to arrange custom orders from unique jewelry artists at wholesale costs.
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